ShopFeed for coaches
Your coaching already has a month of posts in it.
Coaches say more useful things in one client week than most brands publish in a quarter. The problem is that the advice lives in calls, workshops and long videos. ShopFeed pulls your strongest lines out of what you've already recorded or written and turns them into on-brand graphics and posts, so your feed keeps working on the weeks you're fully booked.
Why it's hard
Why coaches go quiet online
01
Fully booked weeks go silent
The weeks you have the most client work are the weeks your content stops. Your audience notices the gap before you do.
02
Your best advice is said once
The reframe that lands in a session is rarely written down, and it never reaches the people who'd hire you for it.
03
Templates don't sound like you
Generic quote templates make you look like every other coach. Your words, your face and your colors are the differentiator.
What you already have
Content coaches can repurpose
- Recorded workshops and webinars
- YouTube videos and Lives
- Podcast episodes and guest interviews
- Voice notes after sessions
- Newsletters and course material
Paste a YouTube or blog link, or upload audio, video or a voice note. You check the transcript, ShopFeed pulls out your strongest lines in your exact words, and every line is saved to your quote bank for dry days.
Example lines, illustrative
- “You don't need more motivation. You need a smaller first step.”
- “Clarity comes from action, not from thinking harder.”
- “The goal isn't to feel ready. It's to start before you do.”
Questions
Coaches: common questions
Can I repurpose client sessions?
Only with your client's permission, and never with identifying details. Most coaches use their own workshops, videos, podcast episodes and voice notes, which are full of usable lines without involving clients.
What do coaches usually post with ShopFeed?
Single quote graphics for Instagram and LinkedIn, short text posts for X and LinkedIn, and TikTok-style carousels, all built from lines they've already said.
How many posts does one video make?
It depends on the content, but a 30 to 60 minute talk usually holds many quotable lines. Every verified line is saved to your quote bank, so one recording can cover several weeks of dry days.
Guides
Also built for
Start this week
Never go quiet again.
Turn the videos, podcasts and posts you’ve already made into on-brand content, from $19 a month.